Sharyn Sears

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Featured Work

This work is for CaptivateIQ, Simon Data, Snowflake and LastPass.

Explore a featured selection of my writing work below.

Say goodbye to ETL and hello to superior customer data activation | Simon Data

Marketers work hard at innovating omnichannel customer experiences that leverage data as their lifeblood — yet it’s common for the data activation layer to be a bottleneck in the marketing mix. Effective data activation, simply defined, unlocks knowledge from your cloud data warehouse to become actionable by marketers within the end tools they use every day.Great, reliable data should be a given, and it can be — except when it’s not. Data latency, inefficient workflows, and lack of a unified cus...
Photo by EYÜP BELEN on Pexels

About Me

I am a brand journalist and copywriter based in Silicon Valley. I'm a former journalist, cum PR person, cum university adjunct professor cum brand and content marketer. What's next?

"At its best, writing is a collaborative process in which a skilled writer helps to elevate your story and make you a better version of yourself." - Sharyn Sears